About Duct Tape Marketing

Duct Tape Marketing was developed over 20 years ago as a way to install a turnkey marketing system into small to mid-size businesses.
John Jantsch, its founder, has written several books and earned accolades from Forbes, CNBC, the New York Enterprise Report and even reached the Wall Street Journal bestseller list. Jantsch’s Duct Tape Marketing blog was chosen as a Forbes favorite for marketing and small business and his Duct Tape Marketing podcast was called a “must listen” by Fast Company magazine. Jantsch has delivered keynote speeches to organizations such as American Express, Microsoft, Verizon, HP, and eBay. He also is the featured marketing contributor to American Express OPENForum.
When you hire a certified Duct Tape Marketing Consultant, you are getting years of ever-evolving marketing experience at your fingertips. You gain access to a proven process that has worked for clients of all sizes over and over again, and your certified Duct Tape Marketing Consultant will use it to ensure success for your business.
The Duct Tape Marketing Consultant goes through a rigorous initial training and pieces of training throughout the year that ensures they are the best at the marketing game.
Being a part of the Duct Tape Marketing Consultant Network means:
- Approximately 100 consultants worldwide serve as a sounding board with connections, ideas, and feedback to get the best client results
- Predictable results with the installed Duct Tape Marketing System
- Ongoing training webinars keep your consultant on their toes with the latest in marketing and communications
- Your consultant is invited to yearly events for business development and networking
- Comprehensive strategy development includes identifying your ideal client, target audience, and a full-blown content calendar
- Thorough online training certification as well as hands-on implementation of the Duct Tape Marketing System
- Access to the best marketing software and tools including things that will develop clear reports, pull competitive analytics and bolster your testimonials

Proof that Duct Tape Marketing is the real deal
Michael Gerber, Author of E-Myth Revisited, said Duct Tape Marketing is “just like its namesake – Duct Tape – it’s good, incredibly smart, amazingly practical, and immensely sticky stuff.”
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- Why strategy must come before tactics
- Why and what customers really buy
- How to make Google your new best friend
- How to install an integrated marketing system